Beginners guide to sustainable, circular packaging for product-based businesses.

The key to creating a high-converting packaging design experience is focusing on 3 things — being memorable, emotional, and shareable.

Aerthen is a conceptual cruelty-free and organic skincare brand that focuses on full-body hydration and health. They aim to help other customers properly take care of their skin by using high-quality, natural ingredients. Here's the branding and Packaging design that brought this brand to life.